MacWorld San Francisco 2007

MacWorld San Francisco

Mac, over Half of all Macs Sold are new Mac owners

over 2 billion songs sold
350 TV Shows, 1.3 million sold

Paramount Videos added to iTunes, over 100 Movies to over 250 movies offered now, over the next week
new ads for ipods

Apple TV (iTV)
wirelessly trasmit content to tv
Looks the same as back in September
Can use Video, TV shows, Podcasts, Music, or Photos
720p HD Video
40GB Hard Drive, 50 hours of video
802.11B+G, Draft N
intelProcessor
Auto-Sync from One PC
Stream Content from up to 5 pc
Sync directly with iTunes
Can use apple remote
Heroes TV Show
Shipping February, taking orders now
$299

Jobs has been Looking forward to this day for 2 1/2 Years
Widescreen iPod with Touch Controls
Revolutionary Mobile Phone
Breakthrough Internet Communications Device
All in one Device called iPhone

Apple Reinventing the Phone

Revolutionary UI
- Interplay of Hardware and Software
- Problems with Regular Phones
- Buttons are the same
- Controls static
- Can't change down the Road
- Solved 20 years ago
- Bitmap Screen
- Pointing Device
- Uses Finters
Multi-Touch
- Works like Magic
- Far More Accurate
- No Stylus
- Ignores unintended touches
- Patented!!!!
Software
- Regular Smartphones, Baby software
- 5 Years ahead of any phone
- Runs OS X
- Syncing
- Power Management
- Security
- Multi-tasking
- graphics
- audio
- cocoa
- core animaation
Desktop Class Applications
Sync with iTunes
- Same as all iTunes
- Contacts
- Calendar
- Bookmarks
- Email Accounts
- Notes
- Charge & Sync

Design
- 3.5" Screen
- 160pixels per inch
- 1 Button, home button
- 11.6mm
Side
- Ring/Silent
-
Back
- 2MP Camera
Top
- 3.5mm
- SimCard
- Sleep/Wake Button
Bottom
- Speaker
- Microphone
- 30 pin iPod Connector
Proximity Sensor
- Turns off Display, Touch Sensor
- Save Battery
Ambient Light Sensor
- Adjust brightness
- better User Experience
Accelerometer
- Portrait / Landscape

Touch Your Music
Widscreen Video
Gorgeous Album Art
Built in Speaker
Cover Flow

Scroll with Finger
Finger allows flipping of album art to slong list
Cover Flow is landscape
Album View will show thumbnail
All Videos are Landscape.
Double-tap will alternate between widescreen and full screen.

Reinvent the Phone
Kill App - Making Calls
- most people use recents as address book
- use contacts like never before
- Visual Voicemail
- Random Access Voicemail
- Choose the Voicemail that you can choose
- Quadband GSM+EDGE
- Wifi Bluetooth+EDR
Conference calls, up to 3 people
List of Favorites for most called
Recent Calls
- Missed Calls in Red
- Random Access voicemails

SMS
- Multiple Session SMS
- iChat Style chat window

Photos
- 2 Megapixel Camera
- Coolest Photo Management
- Library, with scrolling
- Album, Swipe to change
- Allows swapping between Portrait and Landscape...
- Photo stretching with the "pinch"
- Can choose to make it your wallpaper

Internet Communications Device
- Rich html Email
- any imap and pop3 email
- safari web browser
- first fully usable html browser on phone
- google maps
- satellite images
- traffic
- directions
- Widgets
- Weather
- stocks
- OVer Edge & Wifi
- Automatically switches to WiFi

Yahoo Mail!
- 250 Million Users
- privode free "push" imap email to all Iphone Customers, same as Blackberry
.Mac Mail
MS Exchange

Pop3
Google Gmail
AOL Mail
Most ISPs

Inline photos
inline phone numbers
- can call straight from phone
- Split View allowed
Standard email
Full Desktop Class Mail on a mobile

Safari on iPhone
shrunk down website, whole website
Put into landscape mode if you want
Zoom capability...
Multiple web pages can be open simultaneously

Stocks Widget
Weather Widget
Google Maps
- List of starbucks
- Look at that particular places
- Double tap to zoom in
- Satellite Images on the fly
The internet in your pocket

Google Search & Google Maps integrated as the default search
Yahoo Search is a choice as well.

While playing music, if you receive a phone call, it will automatically fade. You have the ability to send Email while on the phone. Once the phone call is over, you can return back to the music, where you left off

Accessories for iPhone
- Stereo Headphones
- microphone and a switch, push it together to hang up or pickup a phone call
- Bluetooth headphone, one button on the top. Automatically pairs with iPhone.

Battery Life
- 5 Hours, talk/browsing, or Video
- 16 Hours of Audio Playback

Multi-Touch
Miniturization
Power Management
OS X
Feather Weight
Precision Enclosure
3 Advanced Sensors
Desktop Class
Widescreen Video iPod
Over 200 Patents

Your Life in your Pocket

Price
4 GB: $499
8 GB: $599
Available in June '07
Europe Q4 '07
Asia in 2008
Exclusive partner with Cingular in the US. Multi-year exclusive partnership, with more to come...

That's it... So I'll probably be buying an iPhone in June, most likely the 8GB model.